fbpx
Step One

Project Prerequisites

Establishing a solid foundation is the cornerstone of effective marketing. Before diving into marketing strategies, it’s essential to understand the full scope – no matter the stage and size of the brand. Whether a brand is new or more established, defining and understanding a brand’s values and missions drives strategic, effective campaigns.

Timeline: A Brand Blueprint or Brand Audit to Blueprint could take two months to six months. The Timeline varies depending on the size of the business and the brand architecture. 

Investment: We work with clients who invest between $3,500 to $10,000 on their Project Prerequisite.

 
Click On An Icon Below To Learn More About Our Project Prerequisites 

A Brand Clarity Session

Brand Blueprint

Brand Audit to Blueprint

A BRAND CLARITY SESSION

Branding centers the driving mission, communication, visual identity, and is the backbone of a business’ marketing strategy.  Curating a strong, cohesive brand establishes a trustworthy connection with a target audience as well as helps to maintain repeat, loyal customers. 

Branding clarity sessions best serve entrepreneurs and brands in all stages of business and are customized to fit your needs and goals.

A Brand Clarity Session will play a key role in moving your brand forward with a clear plan of action.

Our one-on-one Brand Clarity Session is a 90 minute zoom session where you will receive guidance, feedback, and a trustworthy sounding board for your ideas. 

DURING OUR 9O MINUTE SESSION

  • Learn about your business goals, concerns, and history 
  • Provide clarity and feedback to your top 3 business challenges in the areas of marketing and branding

AFTER OUR SESSION

  • Individualized 30 | 60 | 90 Day Strategy Plan 
  • Actionable tasks to achieve milestones
  • Clarity in how to accomplish your goals
  • Resources to support you

BRAND BLUEPRINT

best serves newer brands in the development stage, creating the core elements of the brand, like mission, voice and core services. Resulting in a strong strategy to build trustworthy relationships with potential clients to generate sales and brand loyalty.

Through this process, we help our clients

  • understand their industry, competitors, and their position among it all. 
  • who their Customer Persona(s) are and their journey to conversion.
  • showcase a Logo that communicates the uniqueness of their brand.
  • communicate with their target marketing effectively with messaging and copywriting guidelines.
  • produce engaging service and product descriptions that address their target market’s problems. 
  • identify their required Marketing Collateral to nurture new leads and move them through an effective sales funnel.
  • discover the best strategies for Content Marketing, Digital Marketing, and their Website 

What's Next?

After completing the brand blueprint or brand audit to blueprint, we move into the  an implementation project that includes one time solutions such as developing marketing collateral and building/redesigning website. 

BRAND AUDIT TO BLUEPRINT

Brand Audits best serve existing brands; during a brand audit, we meticulously examine a brand’s marketing collateral, social media channels, customer engagement, and other relevant data to discover areas of strength and growth.

Through this process, we help our clients

  • deepen their comprehension of their brand’s current position in the marketplace
  • understand marketing collateral updates
  • obtain a customized brand blueprint strategy to expand their business
  • set a clear marketing budget 
  • develop a brand improvement strategy

What's Next?

After completing the brand blueprint or brand audit to blueprint, we move into the  an implementation project that includes one time solutions such as developing marketing collateral and building/redesigning website.