A business that stands on its own. A presence that leads.
Brand strategy, websites, personal branding, and marketing for founders and the businesses they lead.
Your expertise shows up in client work, on stages, and in the rooms where decisions get made. We build what lets your business earn trust on its own, and the executive presence that positions you as a leader in your field, whether you’re launching, reinventing, or ready to grow.
The Next Stage Of Growth
Everything connected.
Your work reaches in more than one direction. Client work leads to a speaking invitation. An idea turns into a workshop, a course, or a new offer. It’s all one body of expertise, but from the outside, it doesn’t always read that way.
We build them together, on one strategy, and we stay to lead the marketing that keeps them growing. One strategist, from the first decision onward.
How We Work Together
Your business, authority, or both.
You don’t need it all figured out, or done all at once. Most founders start in one of two places.
Build the foundation
Launching or reinventing
You’re starting something new, or your business has grown past the brand it has. We shape the strategy first, then build the brand, the website, and your thought leadership platform around it, with the systems and launch plan to put them to work.
Grow what you’ve built
Established and ready to grow
The pieces are in place, but they aren’t pulling their weight. We find what’s holding growth back, fix it, and lead your marketing month to month, alongside your team or ours. Growth stops depending on you doing everything.
You won’t need all of it. We’ll tell you what you do.
Brand strategy · Visual identity · Websites · Personal branding · Marketing strategy · LinkedIn · Speaker and media kits · Funnels and email · Content and video · Search and AI visibility
Just want a sounding board?
Marketing Advisory gives you clear answers by the hour, and you take it from there.
Selected work
When the strategy is clear, the business moves.
Client Results
Atlas Park Consulting
Brand Strategy, Brand Identity website, and search foundation for a fractional COO serving financial advisory firms.
“Elite Vivant developed the strategy, website experience, and digital foundation that positioned Atlas Park Consulting as a trusted operations partner within the financial advisory space.”
Cameo Roberson, Founder of Atlas Park Consulting
increase in 3 months
10.8K → 40.3K
GOOGLE SEARCH IMPRESSIONS
Organic
+35%
INCREASE IN ORGANIC CLICKS
Source: Google Search Console. Latest three months compared with the previous three months.
OUR APPROACH
CONTEXT → PRIORITY → DIRECTION
The approach stays consistent. What each decision requires depends on the business.
CONTEXT
Understand what the decision needs to support. We consider the business objective, what has changed, and the larger picture surrounding the decision.
PRIORITY
Determine what deserves attention now. We weigh the opportunities in front of the business against what matters now and where resources can create meaningful value.
DIRECTION
Turn the priority into a path forward. Once the decision is clear, we establish the direction for strategy, resources, and execution.
Who leads the work
Latifah Abdur
Founder of Elite Vivant · Brand and marketing strategist
Latifah founded Elite Vivant in 2016. For more than a decade, she’s worked with founders across industries and stages, including consultants, bookkeepers, tax professionals, and advisors.
She doesn’t start with the size of your business. She starts with the growth decision in front of you, and what it means for the company and for you as its leader.
Then she looks at what you already have: the expertise you’re known for, the resources you can put behind it, and the relationships (clients, referral partners, your network) that can carry your work further. The right solution comes from those, not the other way around.
When it’s time to build, she leads the work with her team of specialists and anyone already supporting your business, so strategy and execution stay in the same hands.
QUESTIONS WE HEAR FROM founders
YOU MAY ALREADY BE ASKING SOME OF THESE.
Growth decisions rarely arrive as a neat brief. They often start with a question about what to prioritize, what needs to change, or what will move the business forward.
What does Elite Vivant do?
Elite Vivant provides brand strategy, brand identity, website design, personal branding, executive presence and thought leadership, and marketing for founders and the businesses they lead. One strategy connects the business and the founder, and Elite Vivant can lead the marketing ongoing.
Who do you work with?
Founders of expertise-led businesses, working solo or with a team. Many are consultants, bookkeepers, tax professionals, and advisory firm founders.
Do you work on my business brand or my personal brand?
Both. Some founders start with the business, others with their own platform, and many add the other later. Because both come from the same strategy, nothing has to be redone when you do.
I already have a website and brand. Do we start over?
No. We look at what you have first and keep what’s working, including pages that already rank in search. We only change what needs changing.
Do you work with my team?
Yes. We can lead your internal team, manage your contractors, or bring in our own. The strategy stays with us, so everyone works toward the same goal.
What is the investment to work with Elite Vivant?
It depends on where you’re starting and what you need, so we scope every engagement after our first conversation. Marketing Advisory starts at $250 for one hour.
READY FOR WHAT COMES NEXT?
Let’s build what’s next, for your business and for you.
You don’t need it all mapped out. Tell us where you are and where you want to go, and we’ll help you find the first step.