Strategy Comes First. Always.

Because clarity saves time, money, and mental energy. Before you start, grow, pivot, or market your brand, we begin with strategy.
The Brand Map™ is a deep research and strategy experience that brings clarity to your brand, direction to your decisions, and intention to your next move.

Will This Help Me Grow?

Made for the Woman Who’s Building with Intention

The Brand Map experience is here for you if…

  • You’re starting a new business and want to begin with strategy, not guesswork
  • You’ve grown—and your current brand no longer reflects who you are
  • You’re shifting your audience or offers and need a cohesive path forward
  • You're tired of talking in circles and ready for expert, collaborative guidance
  • You're craving peace, clarity, and a plan you can confidently build on

Where vision meets grounded strategy

Your Brand Map™ Journey Starts Here

This is more than a strategy session. It’s a guided experience designed to help you see what’s possible, get organized, and walk away with a personalized plan for growth.
In just three focused days, we’ll clarify your message, uncover opportunities, and outline what your brand truly needs to grow in a way that feels focused and manageable.

What We Do Together

We walk with you through the process so you feel seen, supported, and confident in what comes next.


Here’s how we collaborate:

  • Start with a vision conversation to understand your big picture and what’s possible
  • Talk through your goals, ideas, and what matters most to you right now and in the future
  • Review findings together so you understand your opportunities and blind spots
  • Reflect, give feedback, and co-create the direction you want your brand to take
  • Finalize a Brand Map that’s not just strategic, but deeply personal to how you want to grow

What We Handle for You

We do the heavy lifting so you can focus on showing up with your ideas and vision.

Here’s what we take care of:

  • Deep industry, audience, and competitor research
  • Taking a look at what you already have and offering suggestions to strengthen it (if applicable)
  • Organizing your thoughts into a clear brand direction
  • Developing your messaging, offers, and marketing foundation
  • Mapping out a strategy that reflects your goals and protects your peace

What Happens Next

After your Brand Map is complete, you’ll know exactly how to use your dashboard, with your personalized strategy and a built-in task calendar to guide your next steps.

From here, you can:

  • Move forward solo with a clear, intentional plan.
  • Book check-ins with us to stay supported as you build. We’ll review what you’re creating, provide feedback, and help you stay on track.
  • Continue with us for a full brand build or rebrand experience that brings your vision to life.

No matter what you choose next, we’ll help you move forward in a way that fits your goals, your capacity, and your ideal pace 

Book Your Brand Map Discovery Call

A conversation to explore if this is your next best step.

Client Experiences

Brand Journeys We’ve Guided

We’ve guided founders, coaches, creatives, and consultants through the Brand Map™. What they walked away with was a renewed sense of focus, the confidence to lead their brand with intention, and the peace of knowing exactly what to do next.

Provides love and care toward me and my business needs.

During COVID 19, I was forced to temporarily close my salon, and through a deep brainstorming session, Latifah helped me find peace and create virtual services to ensure that my clients felt supported with their tresses. This helped me weather the financial storm until I was able to open back up and take clients in person. I am truly thankful for that.
Tameeka McNeil-Johnson
Celebrity Natural Hair Artist At Jaded Tresses

Goes the distance for her clients to ensure their success.

... helped by implementing specific productivity tools aligned with our business goals for us to capture and grow our client base. She not only provided guidance but she engaged with us every step of the way to ensure we were properly trained on how to continue to maintain and grow our business.
Sheryl Grant
Transformational Leader & Founder of FIT for Life

Direct my marketing promotion efforts and focus my messaging.

I began working with Latifah ... creating a landing page and social media images to promote an up-coming event launch. Latifah went the extra mile making sure that I had my email campaigns set-up to support my launch and created great looking images which were easily editable for my chosen social media platforms.
Akeisha Johnson
Business Leadership Coach at An Inspired Story

Lets Get Started With A Conversation

Book Your Brand Map Discovery Call

Schedule Your Call with Latifah

No pressure. 30 minute Brand Map Discovery Call

The goal of this call is to connect, understand the kind of business and life you’re building, and determine if the Brand Map Experience is the right next step to help you move forward with clarity, alignment, and a brand that reflects your next chapter while supporting the freedom, impact, and ease you’re ready to step into.

This call is ideal if you’re:

  • Leaving corporate and ready to build a brand that reflects your purpose
  • Running a business that’s grown beyond its current branding
  • Seeking alignment, ease, and high-level strategy for your next chapter of growth
It’s okay to pause and ask for directions. You don’t need to have it all figured out. Elite Vivant exists for moments like this.      It’s okay to pause and ask for directions. You don’t need to have it all figured out. Elite Vivant exists for moments like this      It’s okay to pause and ask for directions. You don’t need to have it all figured out. Elite Vivant exists for moments like this      It’s okay to pause and ask for directions. You don’t need to have it all figured out. Elite Vivant exists for moments like this