Clear direction for your brand, marketing, and systems.
Elite Vivant defines direction first, then leads the build and refinement of the brand, website, and systems that support growth.
Direction stays intact from start to finish.
We define direction first, then build and refine the brand, website, and systems that support growth.
Elite Vivant partners with founders and organizations navigating launch, evolution, or scale who need trusted direction before their next move.
A clear place to begin
Clarity Before the Next Decision
Some founders arrive with an idea taking shape. Others arrive with momentum, complexity, or growth that no longer feels clear. Wherever you are, the need is the same: clarity around what matters now and direction you can trust as you move forward. Before strategy, design, or execution, clarity comes first. As a result, decisions become more focused and progress becomes steadier. The Brand Clarity Conversation establishes direction for what comes next, whether that means building from the ground up or strengthening what already exists.
HOW WE Support businesses
Guiding the Work That Moves Your Business Forward
The Strategic Launch Path
The Strategic Launch Path builds a clear, credible foundation for businesses launching from the ground up. Strategy, brand, website, and core systems are developed together with long-term growth in mind. Designed for founders preparing to launch with clarity, structure, and direction.
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The Strategic Growth Path
The Strategic Growth Path strengthens existing brands, websites, and systems so growth feels supported instead of scattered. Strategy guides what is refined, rebuilt, or realigned as the business evolves. Designed for established businesses ready to grow beyond their current structure.
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The Brand Map™ Strategy (Keystone)
The Brand Map™ transforms clarity into direction. It defines positioning, messaging, and priorities so every next decision is intentional. Best for Businesses that need focus before building, refining, or investing further.
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The Strategic Launch Path
The Strategic Launch Path builds a clear, credible foundation for businesses launching from the ground up. Brand, website, and core systems are shaped with long-term growth in mind. Best for Founders preparing to launch with confidence and structure.
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The Strategic Growth Path
The Strategic Growth Path strengthens existing brands, websites, and systems so growth feels supported instead of scattered. Best for Established businesses evolving beyond their current structure.
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Fractional CMO (Advanced)
Fractional CMO provides ongoing strategic leadership as businesses scale, transition, or navigate complexity. Direction stays focused as initiatives expand. Best for Organizations that need consistent oversight across brand, systems, and growth.
Read moreWorking with founders and organizations making meaningful growth decisions
What Supports Sustainable Growth
Brand Strategy
Clear direction that keeps decisions aligned.
Brand Messaging
Language that builds trust and understanding over time.
Brand Identity & Visual Language
A recognizable presence that reflects what your brand stands for.
Website Experience
A clear, credible digital presence that supports confidence and decisions.
Content & Visibility Strategy
A consistent presence that reinforces your voice and authority.
Offer Suite
Clear services clients can choose with confidence.
Client Journey & Workflows
An experience that feels steady from first contact forward.
Tech Systems & Integrations
Supportive systems that reduce friction as you grow.
Data, Optimization & AI Support
Operational insight that supports clarity, efficiency, and scale.
ONGOING GUIDANCE & LEADERSHIP
Continued strategic oversight as new decisions arise.
Clarity
Understand what matters now and what deserves focus next.
Strategy
Define a clear direction for growth, priorities, and positioning.
Build Out
Turn direction into structure, systems, and brand assets.
Visibility
Sustain visibility and authority that support long-term growth.
The elements that support brand clarity and business growth
What Supports Sustainable Growth
Growth does not require everything at once. It requires the right support at the right time. Each element is strengthened with intention. Nothing is added without purpose.
The elements that support brand clarity and business growth
What Supports Sustainable Growth
Growth does not require everything at once. It requires the right support at the right time. Each element is strengthened with intention. Nothing is added without purpose.
Brand Strategy
Clear direction that keeps decisions aligned.
Brand Messaging
Language that builds trust and understanding over time.
Brand Identity & Visual Language
A recognizable presence that reflects what your brand stands for.
Website Experience
A clear, credible digital presence that supports confidence and decisions.
Content & Visibility Strategy
A consistent presence that reinforces your voice and authority.
Offer Suite
Clear services clients can choose with confidence.
Client Journey & Workflows
An experience that feels steady from first contact forward.
Tech Systems & Integrations
Supportive systems that reduce friction as you grow.
Data, Optimization & AI Support
Operational insight that supports clarity, efficiency, and scale.
ONGOING GUIDANCE & LEADERSHIP
Continued strategic oversight as new decisions arise.
When everything connects, trust follows
As your brand evolves, every interaction begins to align. What you say. How you show up. What clients experience over time. Decisions feel intentional, not rushed, because they are anchored in clarity. Consistency forms naturally. Trust builds without constant explanation. This is what the Strategic Growth Path supports in practice.
Clients Results & Reflections
Confidence, reflected
back by our clients
Elite Vivant has truly exceeded my expectations in every way. I appreciated their deep expertise in creating a dynamic online presence - Latifah helped me bring my vision to life through stunning web design. She is not only highly skilled but also incredibly attentive to my needs, making the entire process seamless and enjoyable. If you’re looking to elevate your online presence, Elite Vivant is the partner you can trust.
Latifah Abdur is an amazing marketing and branding consultant who is authentic, personable, professional and an expert in her craft! She was able to bring my financial services and consulting business vision to life with creativity, freshness, pop! My website is amazing and it has impressed everyone who's seen it! Not only that, she did my professional photos, developed my brand and continues to support me in my business. A one stop shop marketing and branding necessity for any business owner. I HIGHLY recommend her services -- you will not be disappointed!!
Latifah helped out significantly with my grand opening marketing strategy and party for my fitness studio. She was organized, creative, communicative, and effective! We increased our membership base by nearly 20% on our grand opening day because of her marketing efforts, and the amazing party she helped us plan and execute! We would not have had nearly as successful of an opening without her, so I definitely recommend her services!
Client Brand Journey
Repositioned for a Clearer Service Focus
Myles Ink began as administrative support and evolved into a full-service bookkeeping firm. Through the Strategic Growth Path, the brand shifted into a confident, professional presence. The engagement included identity refinement, messaging clarity, a conversion-ready website, streamlined workflows, and curated photography. The result is a brand that communicates value clearly, reduces over-explanation, and attracts more qualified inquiries.
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When your brand is consistent across every touchpoint, your audience chooses you with confidence.
When your brand is consistent across every touchpoint, your audience chooses you with confidence.
WORKING WITH ELITE VIVANT
STRATEGIC LEADERSHIP & ACCOUNTABILITY
Latifah works directly with clients to clarify priorities, guide key decisions, and stay involved throughout the work. A trusted team supports execution across brand, website, marketing, and systems, ensuring what’s built reflects the strategy behind it.
Begin With Clear Direction
Every Elite Vivant engagement begins with a Brand Clarity Conversation. This focused working session defines the direction for what comes next.